vol 24 no3,2024

Degree of Effectiveness of Designing a Social Media Campaign to Raise Awareness of the Dangers of the Emerging Coronavirus

 

Degree of Effectiveness of Designing a Social Media Campaign to Raise Awareness of the Dangers of the Emerging Coronavirus

Lana Yousef
Ahmad Waseif
Mohammed yousaf
Wael Al-Sabour
Faculty of Arts
Faculty of Arts
Faculty of Communication
Faculty of arts & social sciences
Middle East University
Minia University
University of Sharjah
British University of Bahrain

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Received : 27/01/2023                            Accepted :18/12/2023

Abstract:

The study summarized the effectiveness of a social media campaign in raising awareness about the dangers of the new coronavirus, focusing on the classification of a health awareness campaign to combat the virus and the importance of improving society's health culture to control the epidemic's spread.

The research starts by addressing the issue of the absence of health awareness initiatives targeting the Jordanian population in order to enhance their understanding of the characteristics of the new coronavirus.

The research then focuses on exploring how local health awareness campaigns on social media can help fight the threats posed by the new coronavirus pandemic.

The research ends by examining the researcher's hands-on involvement in crafting a campaign to fight the new coronavirus in Jordanian society, with the goal of promoting health awareness and determining key infection prevention strategies.

Keywords: Health Awareness Campaigns, Social Media Campaigns, the Emerging Corona Virus, Epidemics.

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All articles in Zarqa Journal for Research and Studies in Humanities are published under an open access Creative Commons CC BY 4.0 license.

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